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Inside:
The 3Ps framework to find out where to focus
Judgement-as-a-Service
How to think about your intangible value
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Twice a week on executive positioning, communications and intellectual capital: what is changing, what actually works, and how senior professionals put it into practice.
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Written by Sabine Kühn and Samantha Wilkins, founders of Talent & Truth, from live executive positioning work.
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Every edition makes one argument about positioning, reputation or visibility, and shows you how to apply it. Start anywhere.
Five short emails to clarify your positioning, refresh your LinkedIn profile and start sharing your thinking consistently. One short task a day.
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Talent & Truth helps executives become more credible and commercially compelling through positioning, communications and intellectual capital.
Executives come to us when their positioning is unclear, their visibility is inconsistent, and their expertise is not fully understood. This newsletter is where we work through that thinking in public.
Sabine and Samantha spent years across communications, strategy and executive visibility before founding the firm, and still lead the client work the writing comes from.
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Clarify your positioning so people quickly understand what makes you valuable to them and their business.
Stay visible and top of mind
Build a presence that reflects the level you think and operate at, consistently over time.
Commercialise your thinking
Turn what you know into ownable intellectual capital that builds authority and opportunity.
"The best opportunities go to the people who are easiest to understand."
The principle behind our work, and behind every edition
Two editions a week. Your copy of Build a Business Off Your Thinking arrives right away, along with a short welcome note. Unsubscribe anytime.